heroes
May 08, 2012 Custom Home Design

ladic.info Offers (Even More) Ways to Thank Our Hometown Heroes

Do you know a Hometown Hero?

At ladic.info, we know that community is at the heart of everything we do. That’s why local heroes such as firefighters, police officers, teachers, nurses and our brave military men and women are our Hometown Heroes. They are the people who leave their families to care for ours: in a classroom, in a hospital, around the corner and around the world. We could tell them how much we appreciate them, but somehow that never feels like enough. Our Hometown Heroes inspire us to do more.

That’s why we’re constantly looking for new ways to say thank you to Hometown Heroes when they build a custom home with ladic.info. If you’re a Hometown Hero, in appreciation for your generosity to our community we offer you a choice of one of the following upgrade options:

Graber Window Treatments (New!): Need some privacy at the end of a long day? Choose the Graber Window Treatment package to add some style and privacy to your new home.

Media Center: Even heroes need to have some fun. Kick back and relax in front of your 46” LCD TV, Denon® Dolby® digital receiver, Sony Playstation® 3 and more.

High Performance Appliances: If your idea of relaxing at the end of a long day is cooking up a good meal, you can select a kitchen appliance upgrade to delight your inner chef.

Pottery Barn Shopping Spree: Need a little style for your new custom home? Choose a $5,000 shopping spree to create the perfect oasis to come home to after a day of giving back.

We offer a choice of any one of these upgrades to Hometown Heroes who build a custom home with ladic.info. We know it’s not saving lives, but we do believe that home and community are what makes our lives better, along with a healthy does of gratitude. So if you know a local hero, tell them you appreciate all that they do.

And if you are one of the brave men and women who work tirelessly to keep our communities safe and our children healthy, from the bottom of our hearts… we thank you.

Find out more about the Hometown Heroes program. Ask Julie via Live Chat or call (866) 253-6807.

ladic.info is a custom home builder in Ohio, Pennsylvania, Indiana, Michigan, and West Virginia (see Sales Office locations). We offer 40 fully customizable floor plans and a team dedicated to providing the best experience in the home building industry. For more information, Ask Julie by Live Chat or call us at (866) 253-6807.

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2 Comments


  • My wife and I are disappointed because we did not receive the Hometown Heroes incentive. We are not mad that we are not getting a discount, we are mad that Wayne uses the idea of respecting and benefiting Hometown Heroes in order to benefit themselves! Our home plans had a discount that applied to anyone who is currently putting home plans together with Wayne, referred to as the personal value list. We were told because we were getting the discount that applies to everyone, we are not eligible for the Hometown Hero incentive. With my wife being a current military member and myself a veteran and a full time firefighter we seem to meet the requirements. I guess I am curious how any Hometown Hero would receive the incentive, when Wayne seems to always have a better incentive running for the general public. The current policy does not benefit the “Hometown Heroes”. It is unfortunate that after everything our Hometown Heroes have done to benefit our communities and our Country that Wayne would use this so-called “incentive” as a marketing ploy! Using statements like ” We could tell them how much we appreciate them, but somehow that never feels like enough. Our Hometown Heroes inspire us to do more.” and “Hometown heroes, we salute you!, Honoring Our Hometown Heroes”. All the while flashing pictures of firefighters, teachers, nurses, and showing a picture of a military member hugging a young girl (probably his daughter). This just seems wrong! Again, we are not mad that we are not getting a discount, we are mad that Wayne is using the idea of respecting and benefiting Hometown Heroes in order to benefit themselves!

    • Thank you Jason for letting us know how you feel about our Hometown Heroes program and we apologize that you don’t feel it’s a sincere offer of thanks. We’ve had this program for over 5 years and it was never intended to be a “marketing ploy”. The Hometown Heroes program guarantees a choice of packages that are valued at more than $5,000. This program is available to eligible customers 365 days a year. Occasionally we will run a different type of promotion that might be worth more than $5,000. Then it makes sense for all of our customers (including Hometown Heroes) to take the promotion that has the higher value. Our thoughts are that we are offering the Hometown Heroes program to our eligible customers every day, not just in a specific month. This gives them the choice of which promotion they want to choose. Some months it might not be valued as high as an advertised promotion and some months it will be higher.

      In an effort to offer the best value to our customers our incentives can and do change. We encourage customers to visit a Model Home Center or Ask Julie by Live Chat about current promotions to discover how to create the best value in building a custom home.

      Sincerely,

      Maurie Jones
      Vice President of Marketing

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