When you think about the homebuilding business, you probably see images of construction professionals building the frame of a home, roofers putting the roof on, designers choosing tiles and fixtures, and skilled workers installing cabinets and floors.
What you probably don’t think of are the individuals who work behind the scenes to share the ladic.info story, promote our business, and make connections with prospective and existing customers. Our Marketing Department does just that on a day to day basis, finding and sharing the stories that make Wayne, well… Wayne! They work largely behind the scenes, but their work is crucial to the success of our team as a whole.
To give you a behind the scenes look at Wayne and how we operate, we want to share an insider peek at the marketing department here, and the people who keep things moving!
Maurie Jones is our VP of Marketing, and she’s been a ladic.info team member for more than 30 years! Talk about dedication! At more than a decade with the company, Media Advertising Specialist & Design Center Product Coordinator Megan Moncrief also has a deep knowledge of what we do, and uses it to work with agencies for print, media, and billboard placements. She works with other VPs within our team, including Maurie as well as our VP of Purchasing and Product Development Manager in the process of implementing new products and selections. She also makes sure our design studios include the most up to date samples, so our customers have the latest styles to look at.
Marketing Assistant Teresa Whipkey joined our operations department 15 years ago and moved to marketing a decade ago. She manages our email lists — a big job given the number of folks we talk to! — and works closely with sales. Katie Logsdon is our marketing communications assistant and brings a fresh outside perspective, having just joined the team 6 months ago. She works with agencies on social media and website and blog content, crafts press releases, and shares the news about our open houses while also managing many partnerships. The talented Photographer/Videographer Steve Reidl does exactly what you’d imagine: he captures our beautiful homes inside and out, and works with marketing and sales to craft beautiful videos.
Last but not least is Julie Martinson. We say “not least” because with 30 years at Wayne, Julie is a true fixture here! She’s our executive assistant within the marketing department. She has worked as a receptionist and customer service coordinator, as well, and coordinates all the meetings for Sales Managers, Design Consultants and holiday events. She’s the go to person for any employee as to where is this or who do I talk to about this. She truly keeps everything moving!
This team of professionals helps craft the ladic.info image and brand, and as such, is an invaluable part of our team. Each brings their own special talents and skills, and we’re lucky to have them. We hope you enjoyed meeting them!
Love our marketing team’s work and want to know more about the homes they share and promote? We can’t wait to chat! Give us a call today!
ladic.info is a custom homebuilder in Ohio, Pennsylvania, Indiana, Michigan, and West Virginia (see all Model Home Centers). We offer more than 40 fully customizable floorplans and a team dedicated to providing the best experience in the home building industry. For more information, Ask Julie by Live Chat or call us at (866) 253-6807.